{"id":24105,"date":"2022-01-26T10:48:40","date_gmt":"2022-01-26T10:48:40","guid":{"rendered":"https:\/\/www.heartinternet.uk\/blog\/?p=24105"},"modified":"2022-01-26T10:48:40","modified_gmt":"2022-01-26T10:48:40","slug":"404-error-pages-we-love-2022","status":"publish","type":"post","link":"https:\/\/www.heartinternet.uk\/blog\/404-error-pages-we-love-2022\/","title":{"rendered":"404 error pages we love [2022]"},"content":{"rendered":"

The title of this blog might seem a little unbelievable to you. After all, can anyone love <\/em>an error page?<\/p>\n

After all, they interrupt visitor experience, they\u2019re often a sign that something has gone a little bit awry on a website, and they can cost businesses customers \u2013 some research suggests that as many as 73% of people will leave a website and never return if they encounter a 404 page.<\/p>\n

However, web designers and developers are getting more and more creative with the content of these pages.<\/p>\n

In this blog we\u2019ll look at 10 examples of 404 error pages that you can\u2019t help but love, before looking at a few features that can contribute to an effective and memorable 404 page.<\/p>\n

    \n
  1. Lama Lama<\/strong><\/li>\n<\/ol>\n

    \"\"<\/p>\n

    This is the 404 error page of the Amsterdam-based digital agency Lama Lama. The page reflects the brand\u2019s personality perfectly \u2013 the agency\u2019s philosophy is \u2018we love to play\u2019.<\/p>\n

    The page is interactive, too, featuring mouse-over effects and an invitation to \u2018draw something\u2019 in the same style as the 404 page.<\/p>\n

      \n
    1. Niccolo Miranda<\/strong><\/li>\n<\/ol>\n

      \"\"<\/p>\n

      This 404 error page is part of the portfolio site for Amsterdam-based designer and developer Niccolo Miranda. Just like the rest of Miranda\u2019s website, it showcases his skills and creativity.<\/p>\n

        \n
      1. DFY<\/strong><\/li>\n<\/ol>\n

        \"\"<\/p>\n

        This creative digital solutions agency\u2019s 404 page features an astronaut that looks like it is floating away into space and the words \u2018Don\u2019t let go\u2019.<\/p>\n

        Cleverly, it also features a countdown clock that informs the lost visitor that they will be returned to the main site in seconds.<\/p>\n

          \n
        1. Lunchbox<\/strong><\/li>\n<\/ol>\n

          \"\"<\/p>\n

          A bright pink background, bold typography and eye-catching graphics welcome you to the 404 page of this food ordering tech company. The well-thought-out words on the page read \u2018We regret to inform you that that this page does not exist. What does? About a million reasons why you should use Lunchbox\u2019.<\/p>\n

            \n
          1. Humbleteam<\/strong><\/li>\n<\/ol>\n

            \"\"<\/p>\n

            The 404 page of this digital design agency is 100% on brand. It showcases both their brand colours and the company\u2019s sense of humour.<\/p>\n

              \n
            1. Eva Habermann<\/strong><\/li>\n<\/ol>\n

              \"\"<\/p>\n

              Visitors who enter a faulty URL on the website of actress Eva Habermann are met with a dramatic photograph of her in tears and the words \u2018You broke Eva Habermann\u2019.<\/p>\n

                \n
              1. 495 Russian Vodka<\/strong><\/li>\n<\/ol>\n

                \"\"<\/p>\n

                Featuring a black and white colour scheme, well-drawn graphics and subtle animation, the 404 page of this vodka company is simple yet incredibly effective.<\/p>\n

                  \n
                1. Matthew Fisher<\/strong><\/li>\n<\/ol>\n

                  \"\"<\/p>\n

                  At first glance, the 404 error page of artist Matthew Fisher looks like a simple black and white error message page. Then a ripple animation appears that showcases some of Fisher\u2019s work. The page then returns to its original appearance, but visitors can use beautiful mouseover effects to revisit the products.<\/p>\n

                    \n
                  1. Kffein<\/strong><\/li>\n<\/ol>\n

                    \"\"<\/p>\n

                    This slightly-bonkers error page certainly grabs your attention. When you land on this 404 alert, the page is flooded with circles, in a bingo ball effect. Each circle is filled with images of a startled looking cat on a psychedelic cosmic background. Visitors to the site can use the mouse to move the cats around and, as each one is moved, a meow sound is released.<\/p>\n

                      \n
                    1. Myriad<\/strong><\/li>\n<\/ol>\n

                      \"\"<\/p>\n

                      This retro 404 error page displays the test card \u2013 the image that appeared on televisions in the 60s, 70s and 80s when there were no programmes on. The page belongs to the website of creative video agency Myriad.<\/p>\n

                      So, what can we learn from the above examples?<\/p>\n

                      4 top features of successful 404 error pages<\/strong><\/h2>\n
                        \n
                      1. A link to the homepage<\/strong><\/li>\n<\/ol>\n

                        This goes without saying. However, the \u2018go back\u2019 button must be obvious and clear so that the visitor doesn\u2019t miss it and leave the site.<\/p>\n

                        For something even more effective, set up an automatic redirect that takes visitors straight from the 404 page to the homepage \u2013 the DFY error page, listed above, does this.<\/p>\n

                        If you have a WordPress site<\/a>, you can use the All 404 Redirect to Homepage<\/a> plugin to achieve this.<\/p>\n

                          \n
                        1. A search box<\/strong><\/li>\n<\/ol>\n

                          When a visitor lands on a 404 page, they already feel like they have had their time wasted.<\/p>\n

                          To ensure they don\u2019t waste any more time, you could include a search bar on your 404 page, to help them locate the information they were initially looking for.<\/p>\n

                            \n
                          1. Branding<\/strong><\/li>\n<\/ol>\n

                            As displayed above, 404 error pages are a great way to showcase a brand\u2019s personality. Don\u2019t be afraid to use humour and to do something different, to ensure you maintain the visitor\u2019s attention.<\/p>\n

                              \n
                            1. A discount code<\/strong><\/li>\n<\/ol>\n

                              SEO expert Neil Patel estimates that the conversion rate of a 404 error page is way below 2%.<\/p>\n

                              However, he advises that adding a discount code to this page can help maintain a visitor\u2019s interest and help turn them into customers.<\/p>\n

                              Be sure to include the discount offer just as the visitor is intending to leave (your site will need to feature exit intent software) rather than the second they land on the 404 page.<\/p>\n

                              Web designer and web developer-grade hosting from Heart Internet<\/strong><\/h2>\n

                              At Heart Internet we offer a number of hosting options that are suitable for professionals.<\/p>\n

                              Check out our WordPress Pro plans<\/a>, which come with the resources to build up to 50 websites \u2013 depending on the package you choose.<\/p>\n

                              Or take a look at our VPS plans<\/a>, which come with between one and 16 CPUs, 2 to 64GB RAM and 40 to 800GB storage.<\/p>\n

                              As always with Heart Internet, you can count on 99.9% uptime and superior customer support.<\/p>\n","protected":false},"excerpt":{"rendered":"

                              Featuring pages with bouncing bingo ball cats and astronauts lost in space. <\/p>\n","protected":false},"author":4,"featured_media":24144,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,22,23,24,25,27,29],"tags":[30],"class_list":{"0":"post-24105","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-creative-news","8":"category-ui-ux","9":"category-vps","10":"category-web-design","11":"category-web-hosting","12":"category-wordpress","13":"category-your-website","14":"tag-404-error-page-examples"},"yoast_head":"\n404 error pages we love [2022] - Heart Internet<\/title>\n<meta name=\"description\" content=\"404 error pages we love [2022] - Written by the team at Heart Internet.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.heartinternet.uk\/blog\/404-error-pages-we-love-2022\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"404 error pages we love [2022] - 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