{"id":26546,"date":"2026-05-18T11:53:01","date_gmt":"2026-05-18T10:53:01","guid":{"rendered":"https:\/\/www.heartinternet.uk\/blog\/?p=26546"},"modified":"2026-05-18T11:53:01","modified_gmt":"2026-05-18T10:53:01","slug":"what-weve-been-doing-to-improve-the-reseller-experience","status":"publish","type":"post","link":"https:\/\/www.heartinternet.uk\/blog\/what-weve-been-doing-to-improve-the-reseller-experience\/","title":{"rendered":"What we\u2019ve been doing to improve the reseller experience"},"content":{"rendered":"<p>A lot has been changing at Heart Internet, with major improvements across our platform, products, security, infrastructure and support.<\/p>\n<p>We\u2019ve completed a major transition to fully independent operations, launched new hosting platforms, strengthened security, invested in infrastructure, expanded support and started rolling out improvements across the Customer Area.<\/p>\n<p>For resellers, this work matters. Whether you\u2019re managing a small number of client sites or supporting a larger customer base, you need a platform that is reliable, secure, easier to manage and backed by a team that understands how important your services are.<\/p>\n<p>Here\u2019s a closer look at some of the improvements we\u2019ve made, and how they support resellers.<\/p>\n<hr>\n<h2>1. We\u2019re now independent and in control of our own platform<\/h2>\n<p>Heart Internet has completed a major transition to fully independent operations. That means we\u2019re now running on our own platforms, with our own services and dedicated teams, rather than relying on legacy systems and external platforms.<\/p>\n<p>For resellers, this is an important step forward. It gives us more control over the tools, services and improvements we deliver, and means we can move faster on the changes that matter most to customers.<\/p>\n<p>It also gives us a stronger foundation for the future. Now that we own and control more of the platform, we can continue improving the reseller experience with greater focus, agility and long-term investment.<\/p>\n<h2>2. We\u2019ve introduced more direct support for resellers<\/h2>\n<p>We\u2019ve introduced a new Account Management team to give resellers more direct access to advice, guidance and support.<\/p>\n<p>This creates a clearer route for resellers who want to talk through their account, ask questions, discuss client needs or better understand upcoming platform changes. For customers managing multiple websites or services, having a more direct conversation can make a real difference.<\/p>\n<p>We\u2019ve also been trialling callback options and live screen share support, giving customers more ways to get practical help when they need it. This is all part of our ongoing work to make support more accessible, responsive and useful.<\/p>\n<h2>3. We\u2019re actively listening to reseller feedback<\/h2>\n<p>We know reseller hosting has changed, and we want to make sure our reseller experience reflects how customers actually use their accounts today.<\/p>\n<p>That\u2019s why we\u2019ve invited resellers to share feedback with us directly, including how they use their account, where their business is heading and what they want most from Heart Internet.<\/p>\n<p>This feedback is helping shape what comes next. Rather than making assumptions, we want to understand what resellers need from the platform, the programme and our support teams, so we can keep improving in the right areas.<\/p>\n<h2>4. We\u2019ve expanded support capacity and availability<\/h2>\n<p>We\u2019ve significantly increased support resource, expanded weekday support hours and trialled weekend support.<\/p>\n<p>For resellers, this is especially important. When your own customers need answers, delays can create pressure. A stronger support operation behind the scenes gives you more confidence that help is available when you need it.<\/p>\n<p>This work is part of a broader investment in support, including additional channels, more guidance and better ways to help customers resolve issues quickly.<\/p>\n<h2>5. We\u2019ve strengthened account and platform security<\/h2>\n<p>Security has been a major focus across the platform.<\/p>\n<p>Two-Factor Authentication is now available, adding an important extra layer of protection for Heart Internet accounts. This is particularly valuable for resellers, who may be managing multiple services, websites and customer accounts.<\/p>\n<p>We\u2019ve also strengthened platform-level security through improvements such as CAPTCHA-protected logins, improved access controls, DDoS and bot mitigation, and continued monitoring of emerging vulnerabilities.<\/p>\n<p>For resellers, the benefit is simple: stronger protection across the platform, helping reduce risk for the services you manage.<\/p>\n<h2>6. We\u2019ve rolled out a new Web Application Firewall<\/h2>\n<p>Online attacks are becoming more common, more sophisticated and harder to predict. Public-facing websites are targeted constantly by bots, scanners and automated threats, often without the site owner ever knowing it is happening.<\/p>\n<p>That\u2019s why we\u2019ve rolled out a new Web Application Firewall, giving customer websites an extra layer of protection against common attacks, suspicious requests and abusive traffic.<\/p>\n<p>The WAF helps filter traffic earlier, before it reaches customer websites, reducing the risk of harmful requests getting through and supporting a more stable platform overall. It has already blocked over 965,000 attack events.<\/p>\n<p>For resellers, this is a practical improvement you can confidently explain to clients: stronger protection is being built into the platform, with no extra setup or ongoing management needed from them.<\/p>\n<h2>7. We\u2019ve launched new WordPress tools for resellers, agencies and multi-site management<\/h2>\n<p>Our new Managed WordPress platform is now live, giving customers and resellers a more modern way to build, launch and manage WordPress websites.<\/p>\n<p>It includes the features you\u2019d expect from a modern Managed WordPress service, including fast storage, automatic updates, daily backups, staging environments, malware scanning and built-in security tools.<\/p>\n<p>It also includes an AI Website Builder powered by Extendify, helping turn a short brief into a first draft of a website in minutes. It can generate layouts, starter content and page sections, giving you a strong foundation to refine, personalise and publish.<\/p>\n<p>Behind the scenes, the platform has been built for speed, stability and simpler site management. In recent load testing, our WordPress platform served 602,000 requests over 30 minutes with just two failures, delivering a 99.9997% success rate. It also handled 563 requests per second at peak load, with a 287ms average response time.<\/p>\n<p>For resellers managing multiple WordPress websites, we\u2019ve also introduced WP Squared, a centralised dashboard that makes it easier to access, update and manage multiple WordPress sites from one place.<\/p>\n<p>Whether you\u2019re building a single client site or managing a wider portfolio, these tools are designed to reduce repetitive admin, speed up project delivery and make WordPress management simpler.<\/p>\n<p><a href=\"https:\/\/www.heartinternet.uk\/managed-wordpress\" class=\"button\">Explore Managed WordPress<\/a><\/p>\n<h2>8. We\u2019ve launched a new cPanel Web Hosting platform<\/h2>\n<p>Our new Web Hosting platform is live, giving customers fast, secure cPanel hosting on reliable UK infrastructure.<\/p>\n<p>It has been designed to make everyday website management easier. From one clean interface, customers can manage files, databases, email, domains, SSLs, PHP versions, app installs, backups and more, with Single Sign-On from the Heart Internet account.<\/p>\n<p>The platform is built for speed and reliability, with NVMe U.3 storage, HTTP\/2 support, proactive monitoring and an optimised hosting stack for consistently quick performance. Every plan also includes backups, free SSL certificates, bundled email, proactive security, firewall protection and 2FA control panel protection.<\/p>\n<p>For resellers, cPanel is widely recognised and familiar, making it easier to manage hosting services and support clients who already understand the cPanel environment.<\/p>\n<p><a href=\"https:\/\/www.heartinternet.uk\/web-hosting\" class=\"button\">Explore Web Hosting<\/a><\/p>\n<h2>9. We\u2019ve launched new Agency plans<\/h2>\n<p>We\u2019ve introduced Agency plans across Managed WordPress and Web Hosting, designed for customers managing larger workloads or multiple client websites.<\/p>\n<p>These plans are particularly relevant for resellers, freelancers and agencies who need more capacity, more flexibility and a hosting setup that better reflects how they work.<\/p>\n<p>It also gives resellers more options when choosing the right environment for different client projects, whether that means a managed WordPress setup, a flexible cPanel hosting plan or a larger package for managing multiple sites.<\/p>\n<h2>10. We\u2019ve added reseller discounts on new hosting products<\/h2>\n<p>Resellers can also benefit from discounts on our newer hosting products, helping make it easier to use these services across client projects.<\/p>\n<p>This includes a 15% discount on Managed WordPress and up to 15% discount on cPanel Web Hosting.<\/p>\n<p>That gives resellers a stronger commercial reason to explore the new platforms, whether you\u2019re building WordPress sites, managing client hosting or looking for a more modern hosting setup for future projects.<\/p>\n<h2>11. We\u2019ve rebuilt the foundations for a better Customer Area<\/h2>\n<p>We\u2019ve been rebuilding key parts of the Customer Area infrastructure in React.<\/p>\n<p>The mobile-friendly pages and UI improvements you\u2019re starting to see are the visible tip of that work. The real value is the foundation it gives us to keep delivering improvements more quickly and consistently.<\/p>\n<p>For resellers, the Customer Area plays an important role in managing services, supporting customers and keeping day-to-day tasks running smoothly. By modernising the foundations properly, we can continue improving the experience with cleaner page designs, smoother journeys, better tools and more consistent functionality.<\/p>\n<p>Some updated pages have already started rolling out, with more to follow.<\/p>\n<h2>12. We\u2019ve improved how we communicate service updates<\/h2>\n<p>We\u2019ve also improved our status page, giving customers a clearer place to check service updates, platform notices and maintenance information.<\/p>\n<p>For resellers, this is particularly useful. When you\u2019re managing services for your own customers, clear and accessible status information can help you stay informed, respond more quickly and understand whether an issue is isolated or platform-wide.<\/p>\n<p>We\u2019ll continue using our status page to share relevant platform updates, planned maintenance information and service notices.<\/p>\n<p><a href=\"https:\/\/www.heartstatus.uk\/\" class=\"button\">Visit HeartStatus<\/a><\/p>\n<h2>13. We\u2019ve invested in stronger infrastructure and performance<\/h2>\n<p>We\u2019ve made significant infrastructure improvements across the platform, all designed to make Heart Internet faster, more stable and better equipped for modern hosting needs.<\/p>\n<p>This includes a 100Gbps data centre fabric for lower latency and more capacity, improved load balancing, updated hosting stack components, PHP 8.4 availability and higher default PHP memory limits.<\/p>\n<p>For resellers, these upgrades matter because performance and reliability directly affect the client experience. Faster, more stable infrastructure helps you offer a stronger service to your own customers.<\/p>\n<h2>14. We\u2019ve improved VPS performance and capacity<\/h2>\n<p>We\u2019re continuing to invest in our VPS platform, including migrations to new host hardware that delivers faster response times, stronger performance under load and more headroom for demanding workloads.<\/p>\n<p>In testing, the new hosts delivered around 2.4x faster average response times for sequential requests, while using around one third of the CPU compared with the previous hosts.<\/p>\n<p>Under stress testing, they delivered around 4x faster average response times and handled more than 7,500 requests in 14 minutes, compared with just over 2,000 requests on the previous hosts.<\/p>\n<p>For resellers with clients running busier websites, applications or more demanding environments, this provides a stronger foundation for traffic spikes, higher request volumes and future growth.<\/p>\n<h2>15. We\u2019ve improved email infrastructure and deliverability<\/h2>\n<p>We\u2019ve partnered with Soverin to improve email deliverability, reduce spam filtering issues and help customers\u2019 messages reach inboxes more consistently.<\/p>\n<p>That is especially useful for resellers because email issues are often highly visible to clients. Stronger email infrastructure helps reduce friction, improve reliability and support a better experience for end users.<\/p>\n<p>It also gives us a stronger foundation for future email improvements, including enhanced security features.<\/p>\n<h2>16. We\u2019ve made sustainability a stronger part of the platform<\/h2>\n<p>Heart Internet hosting is now 100% powered by renewable energy, with Green Web Foundation certification also achieved.<\/p>\n<p>For resellers, this is a positive message you can pass on to your own customers. It gives you another way to demonstrate value, especially when working with clients who care about sustainability and responsible digital services.<\/p>\n<p>It is also part of our wider commitment to building a stronger, more modern Heart Internet, one that supports customers today while continuing to invest in the future.<\/p>\n<hr>\n<h2>Thank you<\/h2>\n<p>We know how important your customers, websites, domains, email and hosting services are to you, and we do not take that responsibility lightly.<\/p>\n<p>The updates above are part of our ongoing work to improve the platform, strengthen security and give resellers a better experience with Heart Internet.<\/p>\n<p>There is more to come, and we\u2019ll continue keeping you updated as new improvements roll out.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A lot has been changing at Heart Internet, with major improvements across our platform, products, security, infrastructure and support. We\u2019ve completed a major transition to fully independent operations, launched new&#8230;<\/p>\n","protected":false},"author":2,"featured_media":26552,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,18],"tags":[185,95,182],"class_list":{"0":"post-26546","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-heart-internet","8":"category-reseller-hosting","9":"tag-platform-upgrades","10":"tag-reseller-hosting","11":"tag-reseller-hosting-improvements"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What we\u2019ve been doing to improve the reseller experience - Heart Internet<\/title>\n<meta name=\"description\" content=\"See how Heart Internet is improving the reseller experience with stronger infrastructure, new hosting platforms, enhanced security, better 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