Your social media can become the centre of a thriving community of brand fans and people interested in your products. Or it can become a wasteland of forgotten profiles, uncared for and unloved, no one paying attention. Here are our tips on how to create an effective social media strategy that is customised for your business.
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It happens often with content management systems. An exploit is found, website owners don’t update their software, and when their site is hacked, it’s a race against time before that server becomes another bot in the mindless horde. But there are steps you can take to prevent this from happening.
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Writing articles for different types of media is a tried and tested marketing strategy. And while you know what you’re writing about, you might not be sure about the audience that will be reading your content. We have a few tips to help you write about any topic with confidence, focus, and authority.
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There is a common problem that site owners need to deal with – duplicate content. Find out what qualifies as duplicate content and what you can do in your .htaccess file to avoid it.
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Frost is appearing on the leaves, stores have had their Christmas displays for at least two months already, and distracting yourself with a WordPress theme is the best way to avoid the crush of holiday shoppers. We’ve found five cool, clean, and crisp free themes that remind us of frosty air, snow-covered meadows, and that perfect stillness on a cold winter’s night.
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