As an industry we often fall in to the trap of using unnecessarily technical terms to describe our products. We take terms such as bandwidth, POP3, FTP and MySQL for granted but they can be intimidating to new comers.

Following on from our re-launched website we have just uploaded a series of web hosting guides to help beginners who want to create their first web site as well as a web hosting dictionary to introduce people to common web hosting terminology. To have a read go to our web hosting guide page.

We have also started to bring together a collection of mini guides to help with more specific elements of creating and marketing your website. A sample includes (each link opens a PDF document in a new window):

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Create rounded corners with one image

• Create a background drop shadow effect

• Setting up a Google AdWords account

• Using negative keywords

• Getting your customers to buy more & stay longer

If you have any specific questions or ideas for future guides leave a comment below or email us at marketing[at]heartinternet.uk. We want to keep developing this page with lots more information so any ideas are more than welcome!