All articles in the ‘Your Business’ category

By Kate Bolin

Posted in:
Social Media, Your Business

Using Instagram for branding

Instagram has emerged as a staple social media channel, allowing businesses to provide an inside look at their day-to-day activities and personality. We'll give you some great content ideas for Instagram that you can gather quickly and easily.

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By Kate Bolin

Posted in:
Social Media, Your Business

Making social media work for your business

Not everyone fits into a neat, social-friendly area of business. There are plenty of niches out there that people aren’t very interested in or keen to get involved in beyond the necessary, such as insurance or dentistry. If you’re in one of these areas, should you get involved in social media?

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By Adam Reynolds

Posted in:
Your Business

Our tips for hiring your first employee

The path to business growth has to start somewhere – where better than your first hire? But hiring your first employee should be a careful process, with a number of questions asked and explored before venturing into the employment market. Here are our tips for getting that perfect hire.

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By Robert Mathers

Posted in:
Social Media, Your Business

Develop your social media strategy

Your social media can become the centre of a thriving community of brand fans and people interested in your products. Or it can become a wasteland of forgotten profiles, uncared for and unloved, no one paying attention. Here are our tips on how to create an effective social media strategy that is customised for your business.

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By Kate Bolin

Posted in:
Your Business

Writing for an unfamiliar audience

Writing articles for different types of media is a tried and tested marketing strategy. And while you know what you’re writing about, you might not be sure about the audience that will be reading your content. We have a few tips to help you write about any topic with confidence, focus, and authority.

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