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All articles in the ‘Power Up’ category

By Robert Mathers

Posted in:
Power Up

5 tips to improve your website this week (7)

A new week is upon us so we’ve got another 5 great tips to help you Power Up your website. This week, we’re focussing on what you can do to clearly define the brand behind your site and start implementing it on your pages to create an effective and consistent experience for your website visitors.

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By Matthew Telfer

Posted in:
Power Up

Power Up your digital marketing: 19 resources to take you from beginner to expert

Modern digital marketing covers a huge range of different channels, including SEO, paid search, banners, content marketing, video marketing, email marketing, social media, online reputation and more.

In this part of our Power Up series, we are looking at how you can maximise the effectiveness of your digital marketing, and give you the best chance of acquiring new traffic and customers.

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By Jenni Brown

Posted in:
Power Up

Power Up: 7 of the best gaming infographics

The gaming industry has come a long way since the days of multiple floppy disks and handheld consoles the size of your average house brick. We've scoured the web and found some surprising statistics about the rise of gaming in recent years, as well as a look back at the history of apps, games, consoles, technologies, and the companies behind them all.

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By Matthew Telfer

Posted in:
Power Up

5 tips to improve your website this week (6)

Let’s get the new week off to a great start with some more ideas for your website. This week we’ve got some great tips for increasing conversion rates, increasing your click through rate on Google, boosting sales from your customers, maximising your use of social media and securing your website.

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By Robert Mathers

Posted in:
Power Up

How to manage your projects effectively

Even small projects can often feel like there are a million things to think about to make sure it delivers the results you’re looking for. So, to help you make sure that nothing slips through the cracks on your next project this post will define the different elements that you should consider to ensure that it runs smoothly.

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By Matthew Telfer

Posted in:
Power Up

5 tips to improve your website this week (4)

This week’s list of ideas to help you Power Up your website is based around using analytics and data. Thanks to free software such as Google Analytics, Open Web Analytics and Piwik it’s never been easier for small to medium sized websites to get access to the type of data that has traditionally been the preserve of enterprise level businesses.

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By Robert Mathers

Posted in:
Power Up

The psychology of motivation

Motivation is an essential force in daily life; from small tasks like designing an icon to significant actions like going freelance, motivation needs to be present. However, it can often seem difficult to get motivated and to stay motivated to see things through to the end. This post takes a look at how you can do this so you can complete even more awesome projects.

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