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Your Business Your Website

AIDA and digital marketing

The AIDA (Attention, Interest, Desire and Action) principle has been around in some shape or form since the late 19th century and is used to describe the decision making process...

Eliot Chambers-Ostler26 August 2009

Your Website

Make your website sticky

A sticky website is one that people stay on longer and keep coming back to. The stickiest websites achieve this through increased visitor engagement and developing trust. At Heart Internet...

Eliot Chambers-Ostler20 August 2009

Heart Internet Search Engine Tips Your Business Your Website

Blog sneeze: Online marketing

Since the turn of the year we have seen a large increase in traffic to our blog thanks to some useful articles and great interviews. On the flip side, a...

Eliot Chambers-Ostler4 August 2009

Guest Posts Search Engine Tips Your Website

Local SEO vs. National SEO

Guest blogger Andy Cocker, Search Engine Marketing Consultant and founding director of Architekt Web Promotion, explains how to get ahead with your SEO. Due to the exponential growth of the...

Heart Internet30 July 2009

Heart Internet Web Design Your Business Your Website

4 New HostPay Templates

We are pleased to announce the release of four new and stylish web hosting templates for our HostPay customers. We feel the new designs will give you a very clean...

Eliot Chambers-Ostler10 June 2009

Heart Internet Your Website

Setting up your blog and getting people to read it

Image source: https://www.flickr.com/photos/cambodia4kidsorg/267060150/ The value of a blog to any website, be it business or personal is well documented so we won’t cover them again here, but all over the...

Eliot Chambers-Ostler21 May 2009

Search Engine Tips Your Business Your Website

5 questions to ask a paid search agency/ consultant

According to New Media Age (www.nma.co.uk)… “More than half of companies (55%) intend to increase natural search budgets and just under half (45%) will up paid search investment this year...

Eliot Chambers-Ostler11 May 2009

Search Engine Tips Your Website

Are you sure you know where Google is showing your ads?

One of the biggest USPs Google AdWords has is the ability to (in their own words)… “Reach people actively looking for information about your products and services online” Unlike TV,...

Eliot Chambers-Ostler21 April 2009

Domain Names Web Hosting Your Website

Brand new web hosting guides for beginners

As an industry we often fall in to the trap of using unnecessarily technical terms to describe our products. We take terms such as bandwidth, POP3, FTP and MySQL for...

Eliot Chambers-Ostler8 April 2009

eXtend Your Website

Double opt-in added to Mailing Lists in eXtend

What is ‘double opt-in’? Using the single opt-in method people simply submit an email address to your website to be added to your list. The problem with this method is...

Eliot Chambers-Ostler11 March 2009

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